Ads by type

Funny Ads: 10 real examples running now

The funny ads that hold up on Facebook and Instagram make one joke about the product's real job, then sell. Poo~Pourri jokes about bathroom smells, DUDE Wipes puts a caveman next to dry toilet paper, and Liquid Death treats canned water like heavy metal. In each, the laugh and the reason to buy are the same thing.

Humour also buys attention for products nobody wants to talk about. Toilet spray, body groomers and wet wipes are awkward to advertise straight, and a joke gives people permission to look.

live ads, each annotated

different advertisers

April 2026

oldest still running

The 10 funny ads examples

Every ad below is live in the public Meta Ad Library and belongs to the brand that runs it. We show a still frame, the copy, and our read on why it works. Dates are when each ad started running.

DUDE Wipes ad: Wipe wet, history's watching

DUDE WipesRunning since October 2026

Video ad (still frame) · Facebook

Wipe wet, history's watching

Pagers. Dial-up. Dry wiping. Somethings are better left in the past. DUDE Wipes: we'd never leave your behind behind us.

CTA: Shop now

Hook: A scowling caveman stares at the camera, under the headline "Wipe wet, history's watching".

Why it works

The copy lists "Pagers. Dial-up. Dry wiping." as relics, which makes toilet paper alone feel outdated. "We'd never leave your behind behind us" is a pun that sticks, and the caveman makes a gross topic easy to laugh at.

See it in the Meta Ad Library ↗

Pourri ad: Introducing the Scent of the Year

PourriRunning since April 2026

Image ad · Facebook + Instagram

Introducing the Scent of the Year

Pink Citron Poo~Pourri is back — and fans are stocking up 💖 This sweet, citrusy blend is bold, joyful, and impossible not to love. Spray before you go to trap odor at the source and leave your bathroom smelling better…

CTA: Shop now

Hook: A pink bottle of Poo~Pourri in front of glossy candy, under "INDULGE YOUR SWEET TOOT".

Why it works

It dresses a toilet spray up like a luxury dessert ad, and the pun gives the game away. The copy then explains plainly how to use it, so the laugh leads straight into the product.

See it in the Meta Ad Library ↗

Pourri ad: From the iconic makers of Poo~Pourri

PourriRunning since May 2026

Video ad (still frame) · Facebook + Instagram

From the iconic makers of Poo~Pourri

Introducing a new way to poo! Poo~Pourri Potty Pods are a 2-in-1 air freshener and toilet bowl cleaner that leaves your toilet smelling fresher than you found it. 🍋 Available in our best-selling scent Original Citrus…

CTA: Shop now

Hook: A woman holds up a bag of Potty Pods with a huge grin and the caption "secret to my relationship?".

Why it works

The caption sets up a relationship joke, and the product is the punchline. Her over-the-top excitement about a toilet product is funny on its own, and the copy then explains the 2-in-1 benefit.

See it in the Meta Ad Library ↗

Pourri ad: NEW! Cat Odor Air and Fabric Room Spray

PourriRunning since May 2026

Image ad · Facebook + Instagram

NEW! Cat Odor Air and Fabric Room Spray

From the iconic makers of Poo~Pourri 🐈 Introducing Purrfectly Bamboo Cat Odor Spray! Pet~Pourri refreshes odor entirely and leaves your home smelling pawsitively fresh. 🐈 Refreshes Pet Odors – 100% Guaranteed 🌱 Made…

CTA: Shop now

Hook: "house smell like cat pee? NOT ANYMORE!" in chunky type next to a cat odor spray.

Why it works

It says out loud what every cat owner worries guests think. The blunt question gets a laugh of recognition, and "Not anymore!" turns it straight into the promise.

See it in the Meta Ad Library ↗

PourriRunning since May 2026

Video ad (still frame) · Facebook + Instagram

From the iconic makers of Poo~Pourri

No, seriously. Ever wish you could clean your toilet while you poop? Well, now you can! Poo~Pourri Potty Pod’s 2-in-1 odor-fighting formula traps your #2 stink while also cleaning your toilet. Talk about double doody.…

CTA: Shop now

Hook: A close-up of a sneaker by a toilet with the caption "and flush."

Why it works

The copy opens with "No, seriously" and asks if you have ever wished you could clean your toilet while you poop. Saying it that bluntly is the joke, and it explains the product's two jobs in one sentence.

See it in the Meta Ad Library ↗

MANSCAPED ad: Our Most Advanced Shaver Ever

MANSCAPEDRunning since July 2026

Video ad (still frame) · Facebook + Instagram

Our Most Advanced Shaver Ever

It's time to ditch the rusty razor and upgrade your face shaving routine with The Chairman® Pro electric foil shaver by MANSCAPED®! 😎 Two interchangeable blade heads for a gentle and precise shave 😱 SkinSafe®…

CTA: Shop now

Hook: A bearded man tilts his head back with his eyes closed, captioned "Your girl keeps accusing you of cheating,".

Why it works

The setup is a mini story, and the punchline arrives with the shaver. It sounds like a creator's video rather than an ad, which makes the joke feel earned.

See it in the Meta Ad Library ↗

Death Wish Coffee ad: The great pumpkin coffee returns

Death Wish CoffeeRunning since August 2026

Dynamic creative · Facebook + Instagram

The great pumpkin coffee returns

This isn’t your basic PSL. Get bold coffee with a chai-inspired blend of cinnamon, cardamom and nutmeg.

CTA: Shop now

Hook: A five-star review in big red type: "Beats the St*rb*cks pumpkin latte by 1000%."

Why it works

The starred-out rival name is a wink everyone gets, and the exaggerated percentage reads as a fan's joke, not a claim. "This isn't your basic PSL" picks a playful fight with the most famous fall drink.

See it in the Meta Ad Library ↗

DUDE WipesRunning since October 2026

Video ad (still frame) · Facebook

Ditch the itch

Woodstock was muddy. Your underwear doesn't have to be. Grab a pack of DUDE Wipes. Best Clean. Pants Down.

CTA: Shop now

Hook: The DUDE Wipes caveman returns, with "Ditch the itch" as the headline.

Why it works

"Woodstock was muddy. Your underwear doesn't have to be." uses a history gag to land a hygiene point. The sign-off "Best Clean. Pants Down." is the kind of line people repeat.

See it in the Meta Ad Library ↗

Mint MobileRunning since October 2026

Video ad (still frame) · Facebook + Instagram

The time to save is now

The limit to saving does not exist. New customers get premium wireless for $15/month ($45 upfront).

CTA: Shop now

Hook: Mint Mobile's celebrity owner, Ryan Reynolds, stands in front of the Mint logo in a navy jacket.

Why it works

"The limit to saving does not exist" borrows a famous movie line, so the joke lands with anyone who has seen it. A familiar face plus a deadpan line sells a price offer without feeling like one.

See it in the Meta Ad Library ↗

Mint Mobile ad: Stop overpaying for wireless

Mint MobileRunning since September 2026

Video ad (still frame) · Facebook + Instagram

Stop overpaying for wireless

It's a beautiful day to save with Mint. New customers get premium wireless for $15/month ($45 upfront).

CTA: Shop now

Hook: A man in a striped shirt sits at a café table with "I'M NOT GONNA" as the opening caption.

Why it works

The unfinished line makes you wait for the rest of the sentence. It plays like a skit, and then states the offer in plain numbers: premium wireless for $15 a month.

See it in the Meta Ad Library ↗

Patterns across these ads

Joke about the problem, not around it. The best ones name the embarrassing thing outright: cat pee, toilet smells, chafing.
Puns in the headline. "Indulge your sweet toot" and "Trim the fluff" do the joke in three words, so it works at a glance.
Creators deliver the punchline. Several of these are first-person videos where a person sets up the joke in the caption, like "secret to my relationship?".
The offer stays plain. Even the silliest ads end with a straight product line and a Shop now button, so nobody is confused about what is for sale.

Make your own version

Download any of these ads

Our free Chrome extension adds a download button to every ad in the Meta Ad Library.

Start from a template

Free Canva ad templates built on the same layouts you see above.

Write a better hook

Hook formulas and a free generator for the first line of your ad.

FAQ

What makes a funny ad work?

The joke has to point at the product's benefit. If the joke still works with the product removed, people will remember the joke and forget the brand. The examples here all laugh about the exact problem the product solves.

Do funny ads work on Facebook and Instagram?

Humour is one of the most reliable ways to stop a scroll, and Liquid Death, Old Spice and Dollar Shave Club built their names on it. It still needs a clear offer after the joke, which is why every ad here ends with a product line and a button.

Are funny ads risky?

They can be, if the joke punches at the customer or needs explaining. Aim the joke at the problem or the old way of doing things, as DUDE Wipes does with dry wiping, and test a straight version alongside it.

Where do these funny ads come from?

Every ad here is live in the public Meta Ad Library and belongs to the brand that runs it. Click any card to see the original.

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Ads are from the public Meta Ad Library and belong to their respective brands. They are shown here for study and commentary. We do not know any advertiser’s spend or results, so we never quote them.