MCP server · REST API

The HookAds library, inside Claude

Connect Claude to the HookAds library and it stops writing ads from memory. Ask for hooks, an AI image prompt or the specs for a Reels ad, and Claude pulls from 1,800+ real prompts, 118 hook frameworks, ad teardowns and Meta's placement specs while it works.

What Claude can do with it

  • Search the prompt library for a product shot, poster or UGC-style photo, with the image each prompt produced and the creator credited.
  • Pull hook frameworks by trigger, format or awareness stage, each with a template, the reason it works and real examples.
  • Write hooks for your product, each one built on a named framework, so you can see why it should stop the scroll.
  • Read a teardown or a case study when you want a real example to borrow from.
  • Check Facebook and Instagram placement specs before you design or resize anything.

Tools: search_ad_promptsget_hook_frameworkswrite_ad_hookslist_ad_teardownsget_ad_teardownlist_case_studiesget_case_studyget_ad_specscheck_quota

Setup

Sign in, open the dashboard and create a key under API & MCP. Copy it straight away, because we only show it once.

In Claude, add a custom connector with the URL below and your key as a Bearer token.

Ask Claude something like "write five hooks for a vitamin C serum aimed at women 25 to 40" and it will reach for HookAds on its own.

URL:     https://www.hookads.ai/api/mcp
Header:  Authorization: Bearer hka_live_<your key>

Free plan

The free plan gives you 100 calls a day and up to 25 results per call. Buy anything from HookAds and the same key moves to 1,000 calls a day automatically. When you hit the limit, Claude tells you instead of failing quietly.

REST API

If you'd rather use plain HTTP, the same key works on the REST API. Every endpoint is read-only and documented in the OpenAPI spec.

curl https://www.hookads.ai/api/v1/hooks?trigger=curiosity&limit=3 \
  -H "Authorization: Bearer hka_live_<your key>"

Endpoints: /prompts, /hooks, /teardowns, /case-studies, /specs, /me. Full spec: openapi.yaml.

Questions

Is the HookAds MCP server free?

Yes. The free plan covers 100 calls a day. Any HookAds purchase raises it to 1,000 a day on the same key.

What data does it expose?

The public prompt library, the Hook Bank, teardowns, case studies and Meta ad specs. It never exposes the paid course lessons or the Canva template links.

Do community prompts keep their credit?

Yes. Every prompt that came from a creator returns their name, handle and source link, and Claude is told to keep them.

What happens if I lose my key?

We can't recover it, because we only store a hash of it. Revoke it in the dashboard and create a new one.